So you’ve decided it is time to build a new website. Or perhaps, build one for the first time. Without doubt, you’re probably excited about how a newly designed website will help your business. You might also have a vision of what the new website would/could look like and what new features you would like to include in your new website.
However, you may be feeling a bit lost as to where to start. You’re not alone.
With so many services to build a website out there these days, it can give you a bit of a “deer in the headlights” feeling when it comes to choosing the right platform for your new site.
With WordPress, you will truly “own” your website.
If you are thinking about WordPress, we’re here to say, “Do It!” By far, WordPress is the gold standard of website platforms.
You have probably heard of it, you may even have used it yourself – WordPress is the most popular content management system in the world.
You may have also heard of platforms like Squarespace, Wix, Weebly and others. At first review they sound great – low cost to start, pre-built designs, easy to use – and don’t get us wrong, for some, these can be a decent, short-term option. But none of them can give you the flexibility, the support, and the longevity that WordPress can.
Here are 3 reasons you should use WordPress to build your new website:
With WordPress, you will truly “own” your website. Services like Squarespace merely rent your site to you. WordPress is built on what is called “open source” software. What this means is that anyone is free to download, use, change and customize WordPress to create their own, unique website. All you have to do is pay for monthly (or yearly) website hosting, which can vary in cost based on your needs.
Services like Squarespace on the other hand, require you to pay a monthly fee in exchange for the use of one of their pre-designed templates. This fee can be compared to the monthly hosting costs involved with WordPress, but the difference is this – at the end of the day the Squarespace site belongs to Squarespace, whereas the WordPress site belongs to you.
Because WordPress is the most popular content management system in the world (and because it’s open-source,) it is constantly being expanded upon and improved by a global community of users. This means that you will always be able to find new features to fit your needs as well as software updates to keep your site secure and up-to-date.
Because of its popularity (and because WordPress is based on a common, open-source programming language, PHP) this also means that you will have no shortage of developers who can help out (should you need to make any heavy customizations.)
For updates that you’d like to tackle on your own, you will find an immense amount of support, such as articles, courses, tutorials and forums that will be there for you if/when you need guidance.
Because of its popularity, there are tens of thousands (50k+ as of this writing) of WordPress plugins that can help you accomplish almost anything with your website – and there are more being developed every day. You won’t find that kind of flexibility with any other website software or provider.
Because WordPress is open source and free to use, that means that you have complete flexibility to design your website however you’d like, without being locked into a small library of pre-designed templates.
If you have a larger budget, you can work with a designer to develop a completely customized website experience using WordPress. With a more modest budget, you can browse through thousands of customizable themes to find one that fits exactly what you are looking for.
There really are no limitations when using WordPress to build your website and there is always going to be a solution to fit your needs & budget.